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Ed Ortega of Machine & Partners: Vibe coding, the AI continuum part 3 (Slideshow with Dave Hayward podcast episode 5)

Jun 9, 2025

Vibe coding: a profound shift, not just a cool name

Slideshow with Dave Hayward ep05 se01

There is a continuum between consumer apps like ChatGPT and Claude and full AI customisation. In this episode of Slideshow with Dave Hayward, Ed Ortega, founder of Machine & Partners (a client of Europa Creative Partners) and a lecturer at Section AI, demos and discusses “vibe coding,” which is not just a cool name—it’s the way software engineering, even serious software engineering, is being made now.

This is the third in a three-part mini-series about the “AI continuum,” in which Ed and Dave demo and discuss a different type of AI that fills the gap between consumer apps (like ChatGPT) and full custom AI builds. Each episode features an in-depth demo of the AI technology filling the gaps.

Slideshow with Dave Hayward is a production of Europa Creative Partners.

Slideshow with Dave Hayward show links:

Social links

Follow Machine & Partners on LinkedIn.
Connect with Dave and Ed on LinkedIn.

Key takeaways

  • We discuss the capabilities of Vibe coding, a live demo showcasing how AI can generate code based on user prompts.
  • The discussion jumps into the future of developers and the role of human creativity and problem-solving skills.
  • We chat about significant changes AI brings to knowledge workers, marking a new era in automation and productivity, as well as job displacement and transformation.

Chapters

  • 00:00 Demonstrating Vibe Coding in Action
  • 06:02 The Future of Development: Do We Need Developers?
  • 12:28 Building Applications with AI: A Live Demo
  • 17:28 The Role of AI in Redefining Jobs
  • 20:56 Embracing the AI Revolution
  • 24:32 Wrap Up and next episode

Keywords

AI, Vibe Coding, Developers, Prototypes, Knowledge Workers, Automation, Machine Learning, Edmundo Ortega, Dave Hayward, Technology, Bolt

By Dave Hayward

Dave, the founder of Europa Creative Partners, has over twenty years of experience in sales and marketing. He reserves the right to shoehorn in his interests such as astronomy and sport into our company blog. Contact Dave for a no-obligation consultation.