by Dave Hayward | Feb 13, 2025 | Uncategorized
Like Festivus, it’s AI tools for the rest of us. Running an SME does not mean you have a shortage of decisions. Now, it turns out you’ve got to keep abreast of all the AI tools you must choose. We thought exploring five areas in which AI can help with...
by Dave Hayward | Dec 17, 2024 | Uncategorized
We did not want to miss our moment to say MERRY CHRISTMAS to you all. As we hurtle towards the year’s end, I find myself caught between two competing impulses: desperately wanting an extra week to wrap up our work, and simultaneously, I can’t wait to get into...
by Dave Hayward | Sep 24, 2024 | AI, Digital marketing, Marketing, Strategy, Uncategorized
AI is two things at once: overhyped and genuinely game-changing, especially for marketing. 66% of marketers believe AI could replace their jobs within five years, while 61% already use it daily. But what’s real, and what’s just noise? To help us on this journey, I...
