by Dave Hayward | Apr 20, 2025 | AI, AI agents, AI RAG, B2B Marketing, Founder-led marketing, Fractional cmo, Marketing, Marketing as a service, Marketing technology, Nadia Ellis, Personal stories, Podcast, Psychology, Public speaking, RAG, Slideshow, Strategy
Time to stop worrying and start building your hive of AI agents When I first started thinking seriously about AI agents, I felt the same way I did when I first encountered AI. Too technical. Too complex. A little too much time upfront. I’m fortunate to be surrounded...
by Dave Hayward | Feb 28, 2025 | B2B Marketing, B2B Content Strategy, Customer, Founder-led marketing, Marketing, Marketing as a service, Marketing technology, Revenue, Strategy, Uncategorized
This is part 3 of a 3 part series about fractional CMOs and marketing-as-a-service models. Click here for part 1, which introduces the rise of the fractional CMO. Part 2 is about our processes, flexibility, and results. Traditional fractional CMO vs. how we do things...
by Dave Hayward | Feb 28, 2025 | Uncategorized, B2B Marketing, Fractional cmo, Marketing, Marketing as a service, Marketing technology, Performance marketing, Strategy
This is part 1 of 3 articles about our fractional CMO and marketing-as-a-service models. Part 2 is about process, flexibility, and results. Part 3 is about how to decide if these models are for you. Fractional or part-time CMOs are on the rise There are a lot of...